Jensen Huang Case Study - Leadership Communication

Case Study: Jensen Huang (NVIDIA CEO)

Leadership Communication & Organizational Performance Analysis

Jensen Huang - 2023 Interviews & Communications:

  • March 2023 GTC Keynote (AI transformation narrative) - Watch Video
  • Q4 FY2023 Earnings Call (February 2023, discussing AI surge) - Read Transcript

Performance Data - Dramatic Approximation:

FY 2023 (ended January 2023):

  • Revenue: ~$27 billion
  • Profit: ~$4.4 billion

FY 2024 (ended January 2024):

  • Revenue: ~$61 billion (125% increase)
  • Profit: ~$30 billion (580% increase)

Analysis Focus: Examine the relationship between Jensen Huang's narrative strategies in 2023 and NVIDIA's extraordinary performance outcomes in 2024.

Financial Data Sources:

Note: Students will receive the NAFRA coding framework and instructions in class. The CEO speech/interview will be the primary material for analysis.

Cooper, M. I. (2024). Language of legendary leaders: An exploratory sequential mixed methods study on narrating highly successful organizations (Doctoral dissertation). ResearchGate. https://www.researchgate.net/publication/379929050